Facebook traffic stats displayed on computer screen

How can Facebook marketing help you as a freelance writer? First off, with the number of users increasing every day, there’s tons of opportunity to find – and land – high-paying clients on Facebook. But, it’s crucial to learn the best practices for setting up your freelance writing Business Page, as well as the strategies…

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How to Easily Set Up Form Conversion Tracking in Google Analytics

One way of analyzing the growth of your writing business is by setting up form conversion tracking. This helps you get to know your audience. We know that the best way to engage your audience is to give them what they want. So, you need to make data-driven decisions to grow your writing business based…

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Young writer driving traffic to her business

The only way to grow your business is to make it known. It’s useless having the best site if you don’t drive traffic to your website. In fact, for any online business, be it small, medium or large, traffic is everything. This is because traffic means conversions. In other words, if your potential clients don’t…

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A man wearing a t-shirt with the WordPress logo sat at his computer screen

Successful writing requires more than just a pen and paper or a keyboard and screen. After building a brand new writing website, the challenge comes in attracting visitors to your site and getting your content out to the world. You have to insert relevant keywords and maximize your visibility on Search Engine Result Pages (SERPs),…

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A lady writing in a notepad with a laptop and coffee cup on the table

Guest blogging is one of the common techniques for building backlinks to a website. In fact, it’s one of the truly tried-and-tested methods for increasing search results and driving traffic to your website. However, guest blogging sometimes comes under fire and may not be the search engine optimization panacea that it once was. That’s because…

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A woman drinking coffee while working on her laptop, with the word 'HubSpot'

Let’s start at the beginning… What is HubSpot? It’s an all-in-one software – a lead capture tool that includes all the necessary functionalities to run your business from a single platform. Actually, this tool became popular among marketing and sales professionals. But why? What exactly is HubSpot for? How does it work? And what are…

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3D LinkedIn logo on shelf - writing LinkedIn articles

With over 660 million users across 200 countries, LinkedIn is one of the most revolutionary social media platforms ever created for professionals. Unlike the truncated headlines of Twitter, LinkedIn offers a very different focus. It also provides a distinct approach that separates it from Facebook’s personalized statuses or Instagram’s photo experience. LinkedIn is not just…

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Why You Should Hire a Copywriter for Your Social Media

Any business venture that does not utilize social media for brand awareness and sales will most definitely fall behind. These days you are at risk of becoming irrelevant and jeopardizing sales opportunities without a significant following on the likes of Instagram, Twitter and Facebook. Setting a goal to hire a copywriter for your social media…

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