Three writers planning their content schedule on a whiteboard

Using a content marketing calendar is the foundation of a strong marketing strategy. It may sound like a big commitment at first, but you can be sure that the time you’ve invested in a 2021 content marketing calendar will pay off down the road. Whether it’s a simple grid with a few links or a…

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Facebook traffic stats displayed on computer screen

How can Facebook marketing help you as a freelance writer? First off, with the number of users increasing every day, there’s tons of opportunity to find – and land – high-paying clients on Facebook. But, it’s crucial to learn the best practices for setting up your freelance writing Business Page, as well as the strategies…

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Woman multitasking and getting overwhelmed

We’re living through stressful times, and if you’ve been working to build your professional writing business this year, you may have spent the past few months burning the candle at both ends to get your company off the ground. Whether you’re a freelancer who has chosen to start your own writing business or a long-time…

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A woman drinking coffee while working on her laptop, with the word 'HubSpot'

Let’s start at the beginning… What is HubSpot? It’s an all-in-one software – a lead capture tool that includes all the necessary functionalities to run your business from a single platform. Actually, this tool became popular among marketing and sales professionals. But why? What exactly is HubSpot for? How does it work? And what are…

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Why You Should Hire a Content Marketing Manager Image

Your business is going well. That’s great, obviously, but it’s starting to become rather a lot to juggle by yourself. You may find yourself in need of some assistance, someone to oversee the content, the writers, when to post what, as well as sharing it all on social media. What you need is a content…

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copywriting content writing

Are you a writer who’s been asked to write some copy or content and you’re confused about the difference? Or maybe you’re in need of a writer for your website but you aren’t sure if you need to look for a copywriter or a content writer. Don’t worry. You’re not alone. While the terms are…

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